Above: James Gwertzman, the CEO of Playfab. PlayFab has raised $2.5 million in angel and institutional funding to ensure that new mobile and online games will work when they launch. The Seattle-based ...

As more studios launch live games that rely on always-online servers and constantly updated content, the tab to keep the backend servers running can get expensive. But that is where a company that ...

Microsoft’s PlayFab division is introducing a pay-as-you-go plan for its game developer services with no minimum monthly fees. The announcement follows last week’s 90% drop in prices for Azure PlayFab ...

Making games is more accessible than it ever has been. There's now a myriad of game engines to choose from, most of them for free, and an equally important accessibility of storefronts in the PC space ...

Live games are a significant and growing part of the games industry, with worldwide digital game revenues reaching $70.9 billion in 2015, putting them at 78 percent of the global games market compared ...

Let’s be honest, most console and PC gamers just plug-in and go for it. After all, players are primarily focused on conquering a video game’s central storyline, side missions, sub-plot goals and (in ...

LAS VEGAS, March 20, 2017 /PRNewswire/ -- IBM InterConnect –IBM (NYSE: IBM) and PlayFab today announced a joint initiative to provide game developers with deeper insights into their players' behavior.

Video games can offer more data and metrics than pretty much any other form of entertainment, and PlayFab Inc. wants to use the power of IBM Corp.’s Watson artificial intelligence platform to turn ...

In the latest chapter of GAFAM’s continuing bid to conquer online gaming, Microsoft has acquired PlayFab, which helps game developers launch their titles online more quickly with simplified back-end ...

Microsoft has acquired PlayFab, a game development startup that offloads the burdens associated with cloud-connected gaming for developers, allowing them to focus squarely on creating games. The terms ...

Microsoft today launched a preview of PlayFab Multiplayer Servers, a new Azure-based service giving game developers dynamic, on-demand scaling of multiplayer servers. Microsoft bought Seattle-based ...

Microsoft said it has acquired Seattle gaming startup PlayFab, in a bid to strengthen its position in the more than $100 billion market. PlayFab started four years ago, and it gives developers a back ...