Home fragrance is smarter, softer, and more intentional: Think app-controlled diffusers, incense making a comeback, cozy ...

SCENTA’s debut at CES 2026 underscores its status as a global leader in the scent tech industry. As the No. 1 global seller ...

When you buy through our links, Business Insider may earn an affiliate commission. Learn more If you love filling your home with a signature scent, try using one of the best essential oil diffusers to ...

Scent matters. If a place smells good, we’re much more likely to have a pleasant experience there. Unfortunately, many air fresheners emit sickly or synthetic odors that are poor substitutes for the ...

Pura Scents has issued a recall for its Pura 4 Smart Home Fragrance Diffusers due to a magnet ingestion hazard, announced on July 24, 2025. The recall affects approximately 851,400 diffusers. The ...

You can choose from four models: the Mini, Version Four, the Plus, and the Car Pro. The Pura Version Four is the standard and commonly sold in starter kits that provide the diffuser and two scents.

Reed diffusers look pretty and smell amazing with minimal effort. Shop eight of our favorite reed diffusers here. Remember reed diffusers? Growing up, there were always reed diffusers around my ...

Pura Scents is recalling more than 850,000 diffuser covers because some magnets may detach and cause a possible ingestion hazard to children. The company is recalling the detachable covers for about ...

A recall alert has been issued for a smart fragrance diffuser produced by Utah-based company Pura Scents because of a risk for magnets becoming dislodged, which can be hazardous if the magnets are ...

SALT LAKE CITY--(BUSINESS WIRE)--Today, smart fragrance company Pura launches a brand-new car fragrance diffuser bringing their advanced scent technology on the road. While most car scent diffusers ...