Gartner found that marketers only use 58% of their martech stack's full capabilities, which seems like a lot of lost opportunity. What's going on? Houston, do we have a problem with the marketing ...

Anybody can sell stuff on the web… that’s not hard. But doing online marketing well? That’s a different story. Go deep inside how to strategically market your products on the web with the intensive ...

Pixis, an AI-powered platform for brands to monitor and orchestrate their marketing campaigns, today announced that it raised $85 million in a Series C1 round led by Touring Capital with participation ...

The new leadership team delivers end-to-end marketing and sales technology. In a significant recapitalization highlighting the growing convergence of marketing technology and AI (artificial ...

Extending Perion’s unified ad tech platform, while aiming to accelerate scalable, recurring and predictable, high-margin growth across Digital-Out-of-Home and Retail Media ecosystems Perion Network ...

App Marketers Will Have a Single Control Center to Visualize, Manage and Optimize Their Paid Marketing Across Channels In addition, the acquisition is intended to deepen ironSource’s market presence ...