If there's one thing we know about rebrands, it's that many consumers hate change. From the biggest branding evolutions to the tiniest logo tweaks, when a change comes there's guaranteed to be some ...

Over the past few days, eagle-eyed Google users may have noticed that in some instances, the capital G logo for the company now sports a gradient softening the transitions between the four solid-color ...

Google just gave its iconic “G” logo a tiny makeover—the first in nearly a decade—and unless you’re a graphic designer, you probably missed it. The most noticeable tweaks include smoother color ...