Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while ...

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...

On 5 and 6 February 2026, Paris Packaging Week will celebrate its 25th anniversary, marking 25 years of innovation since the ...

For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...

Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...

The packaging category of Fast Company’s Innovation by Design Awards honors innovative uses of materials, graphics, and industrial design to solve packaging problems. This year’s winner, Bambox, is a ...

Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...

Packaging is no longer about wrapping products nicely. Your product packaging helps you enhance the brand’s visibility.

Consumers do make snap judgements based on what they’re looking at. They look at a product, and its packaging says something to them. Packaging is eye-catching and inviting, and it’s critical for ...

What makes a whisky bottle worthy of a design award? The 2025 Design Masters revealed 8 Scotch winners that prove packaging is about more than just looks. Read the full article at The Best Scotch Whis ...

The Army’s premier training for military packaging has a new home. The Army Sustainment Command Packaging, Storage, and Containerization Center (PSCC), located on-post at Tobyhanna Army Depot, has ...