In a world of digital ads and online shopping, securing customer attention in-store is harder than ever. Consumer focus has declined rapidly in the face of technology, with the average attention span ...
With retailers, brands and marketers using mobile in their marketing mix, the medium has undoubtedly changed the ways that consumers shop, specifically with merchandising and store displays. Mobile ...
Customers' expectations are continually evolving, driven by rapid technological advancements. As such, companies are increasingly adopting innovative solutions to elevate in-store experiences.
Walking into a grocery store today feels predictable, with clean aisles, digital price tags, and neatly stacked shelves. But step back a few decades, and shopping looked wildly different. Pyramid ...
IKEA showrooms usually show off glimpses of what your dream home could look like – but a new team-up with housing charity Shelter is flipping the script to reveal the reality of life for homeless ...
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